Back when I first started blogging in February 2019, I knew I wanted to get Sincerely Shirley up and running as soon as possible, especially since I had changed paths at the very last minute (which I briefly talked about here), in terms of changing my niché completely. Anyways, because I wanted to get my blog out there and all, I admittedly did not have as many posts ready as I would have wanted to. And what was even more infuriating and somewhat frightening was the fact that I would go read content from all of these other bloggers who would go on and on about how they had months + months worth of content that was already completely finished and scheduled.
I thought to myself, “Why is that necessary when you can just make a blog post a day or two before it’s published date and be done with it?”
Well, that way of thinking only lasted so long before I realized that being a daughter, friend, and girlfriend (at the time), as well as a soon-to-be full-time college student, too, required my time, effort, and attention, also. Blogging full-time couldn’t be my only priority. I figured that out rather soon, in fact.
With that being said, once I started dating Adam, I came to the conclusion that in order to keep my head (way) above water and balance all of my priorities, scheduling my posts and other content was going to have to be something I would have to get used to doing. So, the first thing I did was download and activate the WordPress plugin Scheduled Posts. Then, I went and opened Pages on my Macbook Pro (affiliate link!!) and began writing down any + all significant dates (birthdays, my birthday (September 3), seasons (Fall, Spring, Winter, and Summer), events (start of school, weddings, etc.), and all of the big holidays. I did this so that I could make posts around those specific time periods. Make sense?
For example, during September and October, I have planned out a lot of back-to-school, school, and Fall/October-related posts, so that my readers can read things that pertain to not only what’s going on in my life, but also to what’s relevent and popular, too!
One thing I recommend doing is also going to the website “National Today” and finding national and international days that you like and adding them to your calendar and/or list, so that you have even more post ideas to work with! But, if that’s not something you want to do or your niché doesn’t really call for that, which is totally understandable, then I highly, highly suggest checking out my blog post where I give you all 400+ blog post ideas for any and all niché’s!
Also, I feel the need to make this little disclaimer, because I want to make sure people fully understand post + content scheduling, so that it doesn’t intimidate you as it did to me awhile back —
When I say that I have months worth of posts ready to go, I absolitely do. And while most of the time I have them 100% ready to go, meaning that they are proofread (I use Grammarly), SEO-optimized (I use Yoast SEO), and all of the images have been added. However, sometimes, for the posts that are scheduled a year from now, I thoroughly outline my posts and schedule them because I know I have lots of time to go back and do whatever it is I need to add, fix, re-do, etc.
sharing is caring, ya’ll! 😉
Hopefully that makes things a bit more clear, as well as less intimidating. So, with that being said, to outline my posts, I always make sure to write out the following info:
- post title
- the permalink
- what printables you’ll be including (/if you are)
- whether or not it’s a sponsored post
- desired images
- main points
- other notes
- and more!
I am going to walk you through all of what I do when I am creating, outlining, and scheduling my posts —
So, to recap for you all, this is the order in which I plan, outline, and schedule my posts:
- get my printable calendar | download the printable here!
- fill in all important dates
- for other holidays and national + international days, click here
- outline posts
- fill in the posts whenever I can | I made a goal to post 2-3 times a week (if not more!)
- make Pinterest pins on Canva (and add them to the post)
- proofread using Grammarly (or other spellcheck services)
- make sure the post is seo-optimized (using Yoast SEO)
- schedule the posts
- schedule social media posts, too | pinterest, facebook, twitter, and occasionally linkedin
- hootsuite | visit the website here (scroll to very bottom to see free version option!)
want your own printable calendars? click here!
And that is how (and why) I schedule my content for my blog! Do you schedule your posts? If so, let me know what you do to content plan in the comment section below!! 😎
sharing is caring! share this post on Pinterest using the two pinnable images above
how do you plan out and schedule your posts? what’s your system? let me know in the comment section below!
Thanks for reading, friends! Love to you all (and happy blogging) 😘😘